Posts Tagged ‘quiksilver’

September 12th, 2014

Quiksilver Fires Nine Employees

Unfortunately major changes went down today at Quiksilver as nine employees have been let go in the marketing department and the CMO Nick Drake is departing as well.

“My understanding is that the marketing changes signal a re-emphasis on core marketing after a period of difficulty for the company, particularly in the wholesale channels in Europe and North America.” – Shop Eat Surf

“Quiksilver shares tumble to near 5-year low – the results confirmed his concerns about secular changes in the action sports market, which have been exacerbated by a competitive retail environment and migration to online sales.” – Tomi Kilgore

quiksilver

June 3rd, 2014

Quiksilver May Be Selling for $900 Million

“…former Disney Consumer Products chairman Andy Mooney don’t seem to be working out so well – Quiksilver lost $53.1 million in the last quarter” – Boardistan / Quiksilver

The buyer VFC – who owns these brands

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April 3rd, 2014

Tribute To Kelly Slater From Quiksilver

see-you-in-the-lineup-kelly-slater

Kelly with Quik for 23 years
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Off to the Kering group
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April 1st, 2014

Kelly Slater Has Left Quiksilver

I wasn’t at Quik as long as you or Tom…by a long shot, but it was a pleasure to have worked with you both in many different aspects in the world of surfing. Kelly, I know I can speak Tom and myself when I say you gave and have done so much for not only Quik but our world and our sport… So proud of you my friend and wish you all the best in your new endeavours, bloody legend. – Martin “Pottz” Potter
tom-carroll-kelly-slater-martin-potter

Update 9:43am – Could this be a simple April fools joke that has spiraled out of control.  Kelly is still on Quikilver’s team page and there is nothing said on Kering’s website (the company that Kelly say’s will make his new clothing line)

Update 9:19am – Ok, we are now believing this is now real and this is not a bad April fools joke! God, couldn’t you had released this on any other day then today?

What Kelly has to say:

There is little I can say that would give the credit due or cover the debt of gratitude I feel on a personal and professional level to Quiksilver. As a brand and on a human level, they have been a part of my life, career, and personal relationships for more than 23 years now, well over half my life. They’ve supported me through good times and bad, personal hardships and competitive triumphs, and never wavered in backing my choices and desires in all that time. Under the tutelage of Bob McKnight, Bruce Raymond, Alan Green, Pierre Agnes and Danny Kwock (and many others), Quiksilver signed me to a 100% sponsorship deal in 1990, finishing up my amateur career and guiding me into my professional life and adulthood.

Having their support group around the world allowed me to create a life I only dreamt of as a child…making a documentary (Kelly Slater In Black and White) about the start of my professional career, going on boat trips and small charter planes to remote locations I’d likely never see, taking long car rides and promo tours to places I’d otherwise never visit, doing film trips to tropical islands few people have ever seen, etc. There could have been no better partner for me to have than Quiksilver.

The memories I have of joining the team and becoming like brothers with my heroes and team riders Tom Carroll and Ross Clarke-Jones and making lifelong friendships with Stephen Bell and others has fulfilled my life exponentially. There aren’t enough pages or words to express my heartfelt thanks and appreciation for the experiences that have come from this relationship we’ve shared together. So it is with a heavy heart and a lifetime of positive memories that I move in a new chapter of my life.

As I contemplate the amazing opportunities I’ve had in life and the amount of good fortune I’ve encountered along the way, I’m excited to announce today that I’m embarking on a new journey. For years I’ve dreamt of developing a brand that combines my love of clean living, responsibility and style. The inspiration for this brand comes from the people and cultures I encounter in my constant global travels and this is my opportunity to build something the way I have always wanted to.

So I am excited to tell you that I’ve chosen The Kering Group as a partner. They share my values and have the ability to support me in all of my endeavors. I look forward to exploring all of the new opportunities this partnership will provide, but this hasn’t happened by chance, nor has it happened without an incredible amount of work by a few key individuals. As I embark on this new journey, I am sticking to my gut instincts and the belief that your dreams can become reality with the right intentions. I look forward to sharing more about it soon…

Quiksilver has been my family for so long it’s hard to remember a time before them so I’ll start there…There is little I can say that would give the credit due or cover the debt of gratitude I feel on a personal and professional level to Quiksilver. As a brand and on a human level, they have been a part of my life, career, and personal relationships for more than 23 years now, well over half my life. They’ve supported me through good times and bad, personal hardships and competitive triumphs, and never wavered in backing my choices and desires in all that time. Under the tutelage of Bob McKnight, Bruce Raymond, Alan Green, Pierre Agnes and Danny Kwock (and many others), Quiksilver signed me to a 100% sponsorship deal in 1990, finishing up my amateur career and guiding me into my professional life and adulthood. Having their support group around the world allowed me to create a life I only dreamt of as a child…There could have been no better partner for me to have than Quiksilver. There aren’t enough pages or words to express my heartfelt thanks and appreciation for the experiences that have come from this relationship we’ve shared together. So it is with a heavy heart and a lifetime of positive memories that I move in a new chapter of my life. I’ve had amazing opportunities and good fortune in my life but my next journey rates right at the top in my world. I’m excited to announce today that I’m developing a clothing brand that combines my passions of ethics, lifestyle and travel with THE KERING GROUP. They truly share my values and have the ability to support and completely look after me and this endeavor. This hasn’t happened by chance, nor has it happened without an incredible amount of work by a few key individuals. I trust my gut instincts and the belief that your dreams are your reality with the right intentions. I look forward to sharing more about it soon…And I know it isn’t the most fortunate date for this announcement but that’s the Universe’s funny sense of humor. –
Kelly Slater

kelly-slater-in-black-and-white

What Quiksilver has to say:
Quiksilver and world-champion surfer, Kelly Slater, have announced they will be discontinuing their 23-year partnership, effective April 1, 2014. Quiksilver has reached many milestones with Slater over the years, including 11 ASP World Titles, countless World Champion Tour victories and collaborations in developing his progressive and successful Quiksilver collection.

Quiksilver Executive Chairman, Bob McKnight, first signed an 18 year-old Slater to the brand in 1990. “Kelly has been a part of the Quiksilver family for over 20 years. It’s been an incredible journey watching him grow from a young surfer with great potential, to the 11-time World Champion he is today.” McKnight continues, “We wish Kelly all the best as he enters this next phase of his career.”

Slater has become both friend and family to many at Quiksilver over the years and it is with a heavy heart that he states, “There is little I can say that would give the credit due or cover the debt of gratitude I feel on a personal and professional level to Quiksilver.” Slater continued, “As a brand and on a human level, they have been a part of my life, career, and personal relationships for more than 23 years now, well over half my life. They’ve supported me through good times and bad, personal hardships and competitive triumphs, and never wavered in backing my choices and desires in all that time.”

Slater’s legacy at Quiksilver includes not only decades of competition success, but also a deep history of product collaborations that has left its mark on the surf industry. Even as we get ready to say goodbye, Slater’s influence will be seen in Quiksilver’s upcoming partnership with REPREVE Fabrics® and the brand’s commitment to working with recycled materials.

Quiksilver is proud of the history it has created with Slater and looks forward to watching him as he embarks on his new business endeavors in this next chapter of his life.

Kelly Slater renewed his contract a few months ago with Quiksilver so he is locked in for the long run…

Story: Kelly Slater Leaves Quiksilver

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It’s not rocket science people to see what riders ride for what brand – once Kelly’s image is removed from Quik’s “team page” that is when Kelly has left – and it’s still up

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March 7th, 2014

Mark Healey No Longer With Quiksilver

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February 13th, 2014

Jack Robinson Leaves Quiksilver For Billabong

“I think Jack is such an incredible surfer and such a good kid,” explains Burrow, who has watched Robinson’s rise from a young age There’s not a better 16 year old on the planet that can ride the tube like he can, he’s as good as it gets. His style is solid too; he’s like a young Andy Irons. He loves surfing so much. He’s going to absolutely shine. I look forward to watching his surfing progress and I’m stoked he’s on the team.” – Taj Burrow

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November 6th, 2013

Invitees To The Quiksilver In Memory Of Eddie Aikau

2013/2014 Invitees
(their is way to much politics to even begin going into details on why some of these surfers are even on this list. Maybe one day we can have a comp of just the best big wave surfers which would make it way more interesting to watch. Example when is the last time we have seen 52 year old Tom Carroll charging Waimea?)

Aaron Gold
Bruce Irons
Carlos Burle
Clyde Aikau
Dave Wassel
Garrett McNamara
Grant Baker
Greg Long
Ian Walsh
Jamie Obrien
Jamie Sterling
Jeremy Flores
John John Florece
Kala Alexander
Kohl Christensen
Makua Rothman
Mark Healey
Natahn Fletcher
Noah Johnson
Peter Mel
Reef Mcintosh
Ramon Navarro
Ross Clarke-Jones
Shane Dorian
Sunny Garcia
Takayuki Wakita
Tom Carroll

Alternates in order
(A * marks who we think should be invited)
Mason Ho
Danilo Couto
Michael Ho
Kalani Chapman
Danny Fuller
Ben Wilkinson
Kahea Hart
Ross Williams*
Albee Layer
Jamie Mitchell
Alex Gray*
Keoni Watson
Koa Rothman
Kealii Mamala
Nathan Florence
Evan Valiere
Mark Mathews
Gabriel Villaran*
Billy Kemper
Rusty Long
Kai Lenny
Myles Padaca
Derek Dunfee
Shawn Dollar*

the-quiksilver-in-memorty-of-eddie-aikau
Quiksilver In Memory of Eddie Aikau Invitees Announced

June 17th, 2013

Quiksilver Riding A Wave Of Red Ink By LA Times

Quiksilver has the two biggest names in surfing (Kelly Slater and Dane Reynolds), but hasn’t seen a profit since 2006. You have to begin to ask yourself do surfers really sell much product for a brand or are some of these surfers just way over paid for the companies return (Hurley rider getting $3 million a year)? Look at RVCA where a guy like Alex Knost is one of if not their number one rider who doesn’t get paid millions, but yet RVCA is in the green unlike brands Quiksilver and Billabong.

The full story can be read at Quiksilver is riding a wave of red ink

los-angeles-times-quiksilver

February 28th, 2013

Here Yesterday Gone Today

Earlier this year Nike and Analog had pulled out of the surf industry and now DC, Quiksilver Womens, VSTR and Summer Teeth (which was given back to Dane Reynolds) have all followed. We have to wonder a pro surfer who makes millions of dollars (from Quik) is selling his own products, we just hope he is giving to people that can’t afford clothes (homeless). This would be a very nice thing to do?

Surfers who’s names have been removed from Quiksilver’s website as of today
-Balaram Stack
-Tanner Strohmenger
-Derek Peters
-Luke Gordon
-Gabriel Villaran
-Raph Bruhwiler
-Cristobal De Col
-Clay Marzo
-Jamie Mitchell (Quiksilver Watermans)
-Shane Mcintyre (Quiksilver Watermans)
-Mark Cunningham (Quiksilver Watermans)
-Rusty Long (VSTR)
-Stephanie Gilmore (Quiksilver Womens)
-Mitch Coleborn (DC)
-Craig Anderson (DC)
-Ry Craike (DC)
-Dillon Perillo (DC)

dc-vstr-summer-teeth-quiksilver

From Andy Mooney (Quiksilver’s new CEO formerly with Nike and Disney):
“I thought it would be helpful to share a few details about recent decisions made, the rationale behind them and the process involved.

I spent my first two weeks on the job with Bob, Charlie and Carol meeting Pierre and his team in Europe, Greg in Japan and Australia as well as Craig and the QAS team in Hong Kong.

Those two weeks were an invaluable learning experience, listening to the challenges and opportunities in each region.

After that I spent a a number of weeks with Rob and the US team.

After 10 weeks of meetings, capped off with a week long executive team meeting in Huntington Beach, Bob, I and the entire management team reached consensus on some key decisions we can communicate today.

Focus is a recurring theme you’ll hear going forward. We must focus on our key brands, key athletes and key categories in order to compete and grow.

Our key brands are Quiksilver, Roxy and DC. Within these brands we must further focus.

To that end, we have made the decision that Quiksilver and Roxy should exit the skate category and that DC should exit the surf category.

Those decisions were relatively easy to make and require little explanation.

A more difficult decision was for Quiksilver to exit women’s. We felt this was vital in order to focus our resources on making Quiksilver in men’s and Roxy in women’s as strong as they can possibly be.

The Quiksilver’s women’s and girl’s teams have done an outstanding job generating top line growth.

Some of this growth however has come at the expense of existing business, particularly within our own retail stores.

In order to generate significant future growth, it seemed inevitable that we’d cannibalize Roxy’s business in key categories.

This was a particularly difficult decision as many people have given their all to make Quiksilver women’s a success.

We believe this decision however will allow us to compete more aggressively in men’s with Quiksilver and in women’s with Roxy.

A few web articles over the last few days stated DC was exiting women’s. This is absolutely untrue.

DC will remain in women’s in footwear and apparel. We have always been strong in key items in women’s footwear and apparel at DC and expect to be even more so going forward.

We have made the decision to discontinue VSTR and to pass the management of the Summer Teeth brand back to Dane Reynolds, again, in order to focus on our key brands.

Athletes are vital to the success of Quiksilver, Roxy and DC. We have an amazing roster of talent at the top of their respective sports in surf, snow and skate and an equally amazing depth of talent. We’re committed to maintaining our leadership position in athlete endorsement in action sports.

Our key athletes should be household names, known well beyond the universe of core fans.

Over the last few weeks, we reduced the number of athletes under contract. This was done to free up resources to tell the world about the many great athletes we work with.

Quiksilver for example will continue to have 130 pro surf riders on its team, Going forward, we have the opportunity to tell people how great those athletes really are.

All of these actions are in support of our three strategic goals of strengthening our brands, growing sales and driving operational efficiency.

I hope this puts these recent decisions in some context. We have a great many details to work out and will have more news to share with you in the coming weeks.

I will do my utmost to keep you informed every step of the way.”

Andy

November 24th, 2012

VISITOR VS VSTR

Will you Kelly Slater please pronounce VSTR

World Marketing / Visitor Seeks Court Order for Surfer Kelly Slater’s Deposition

World Marketing Inc., owner of the Visitor, Kahuka Bay and Poeta Moda brands of consumer goods, asked a federal court in San Francisco to order Kelly to appear for a deposition in a trademark case. Neil Mossberg who is the VP of World Marketing states, “I know we are not as famous as Kelly Slater, and I know our stock is not traded like Quiksilver’s. However, I also know we will not be wiped out without a fight.”

Quiksilver filed suit in federal court in Santa Ana, California, seeking a declaration that its VSTR brand didn’t infringe World Marketing’s “Visitor” trademarks.

In its complaint, QS, which manufactures and distributes clothing under the Quiksilver, Roxy and DC Shoes brands, argued that the way its VSTR brand name was pronounced involved saying the name of each letter rather than as “visitor” and that it didn’t infringe the World Marketing trademark. Quiksilver has claimed VSTR was based on the initials for “visiting, surfing, traveling and responsibility.

World Marketing said that it learned that Kelly, a professional surfer, is the creator of and spokesman for the VSTR brand. The company alleged that Slater pronounces “VSTR” as “visitor,” and seeks testimony from him to that effect.
Slater hasn’t made himself available to be deposed, World Marketing said, even though he was served a subpoena and Nov. 14 was scheduled for his deposition.

Kelly didn’t appear at the deposition, World Marketing said, and he has claimed he can’t appear until January because he is “preparing full time” for the Association of Surfing Professionals World Championship Tour.

With a Dec. 21 cutoff date for discovery in the case, World Marketing argued that it’s essential to have his testimony. The New York-based company said in its filing that the judge in Los Angeles has said there is no flexibility in the dates set in the case.

World Marketing asked the court to compel Slater to appear for a deposition on or before Dec. 14.
The case is QS Wholesale Inc., v. World Marketing Inc., 8:12-cv-00451-DOC-RNB, U.S. District Court, Central District of California (Santa Ana).

Anthony Ruffo excited that Kelly Slater is a VSTR of Santa Cruz